Less is More

Sacre Coeur Basilica

Less is more only when more is too much.

Frank Lloyd Wright


This morning, I found myself reminiscing about Paris. For me, Sacre Coeur Basilica resonated deeply with my heart in a way that the grandeur of Notre Dame couldn’t. Similarly, the Musee d’Orsay captivated my imagination far beyond the meandering halls and awe-inspiring art of the Louvre. In our current era, there’s an overwhelming belief that more is always better—more cosmetic surgery, more designer labels, more gold paint. The larger and more ostentatious, the more it appears to signify one’s worth. Many years ago, an accessories brand made an advertisement that read, “When your own initials are enough.” This message resonated with a time when subtlety and understated elegance were highly valued, suggesting that true luxury lies in refinement rather than excess. Covering the White House in gold leaf in an attempt to replicate the great halls of Europe does not only fail to achieve the desired effect; it cheapens what is unique, transforming symbols of democracy and history into a cheap imitation, undermining their significance and the ideals they represent in the pursuit of superficial grandeur.

Having spent my entire career in luxury retail, I can confidently say that higher prices don’t always guarantee superior quality. Sometimes, a brand’s reputation is merely a marketing ploy, built upon layers of advertising rather than genuine craftsmanship. Clothing, cosmetics, furniture, and even restaurants can be deceptive, as they aren’t always defined by their price tags or ostentatious displays. In fact, many hidden gems offer exceptional experiences and products without the extravagant costs associated with high-end brands. True value lies in discerning these elements: attention to detail, the quality of materials used, and the passion behind the creation. It’s about appreciating the artistry and dedication that contribute to a product’s excellence, regardless of its market.

The cliche “You can’t buy happiness” holds true. Joy can be found in simple things that often go unnoticed. The crunch of leaves underfoot on an autumn day, the last rose of summer in a vase, a reminder of beauty even as seasons change, and the opening pages of a long-awaited book. Cherished memories are created through time spent with family or friends, whether sharing laughter over a meal or enjoying quiet moments together. Bigger isn’t always better, flash isn’t necessarily the best way to get attention, and price doesn’t always equate with quality.

Peace be with you.

2 responses to “Less is More”

  1. Thank you this is one of my favorite blog entries of all the blogs I read. There’s much insight and truth here.

    “…true luxury lies in refinement rather than excess”

    Yes!

    Having spent much of my working life in advertising, I can say the following is true. 

    “A brand’s reputation is merely a marketing ploy, built upon layers of advertising rather than genuine craftsmanship”

    And here’s the biggest piece of truth of all.

    “True value lies in discerning these elements: attention to detail, the quality of materials used, and the passion behind the creation”

    Like

    1. I appreciate your comments.Your agreement means much since you’ve been there and know how it works.

      Like